Gov’t Report: CNN, Huffington Post listed as ‘external stakeholders’ in NRC, alongside nuclear industry and pro-nuclear blogs — Both outlets help NRC to increase online influence, as CNN produces pro-nuclear infomercial

Gov’t Report: CNN, Huffington Post listed as ‘external stakeholders’ in NRC, alongside nuclear industry and pro-nuclear blogs — Both outlets help NRC to increase online influence, as CNN produces pro-nuclear infomercial (ENENews, Dec 16, 2013):

Independent Evaluation of NRC’s Use and Security of Social Media, Office of the Inspector General, Jan. 2013:

Social Media Evaluation Interview List [Appendix VI, pg. 82]

  • Internal Stakeholders (NRC staff) […]
  • External Stakeholders (Press) Energy Editor, AOL, Huffington Post — Nuclear Writer, Huffington Post — Producer, CNN News
  • External Stakeholders (Digital Influencers) Blogger, Atomic Power Review — Blogger, Idaho Samizdat: Nuke Notes — Blogger, Yes Vermont Yankee
  • External Stakeholders (Nuclear Industry) […] Senior Manager for Social — Media, Nuclear Energy Institute […]
  • External Stakeholders (US Government and US Senate Staff) US-CERT Representative, United States Computer Emergency Readiness Team — Policy Director, US Senate

Excerpts from the evaluation:

nrc_hp

  • As part of the press, I have to be able to quickly communicate a lot of technical information into something our readers will grasp. But it helps if NRC had strong info graphics or a section that provided a breakdown of technical info so I can understand the translation from its source. — Huffington Post
  • NRC‘s materials are very basic and not very viral. Other agencies do a better job of including information graphics, photos, even clickable links. There‘s no extra. It‘s not influential. — Managing Editor, Huffington Post
  • One producer from Cable News Network (CNN) suggested that what was currently offered on Flickr does not compel him to return and urged NRC to provide more content that did not involve people in a conference room or of the chairperson speaking from a podium.

Read the report here (pdf)

See also: Paper: CNN’s nuclear propaganda film “is dishonest to its core” — It’s “actually an infomercial”

1 thought on “Gov’t Report: CNN, Huffington Post listed as ‘external stakeholders’ in NRC, alongside nuclear industry and pro-nuclear blogs — Both outlets help NRC to increase online influence, as CNN produces pro-nuclear infomercial

  1. Not surprising to me. I used to read HP, stopped many months/years ago in disgust. Just another tentacle of US propaganda media, totally untrustworthy.
    I hope there is a special hell for these people who (in the name of profit) sit back while our food chain is destroyed, and millions who will die from unsafe foods and toxic water, sea and air.
    I used to have great desire to help mankind, I now wonder why I was such a fool. Many people like these who put profit ahead of humanity have shown me mankind isn’t worth helping.
    Of the seven deadly sins, Pride and greed are the worst, there is no cure for it.
    Without any legislation controlling the extent of their greed, they run amok like they are doing now…….

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